| Are you are a wine club person? If you enjoy | | | | able to communicate with each other and with |
| wine, you should enjoy it with others who share | | | | other wine clubs. If your wine club is large enough |
| your interest. And the advantages aren't only | | | | you'll want to be able to conduct surveys so that |
| social. By combining your purchases, you'll get to | | | | you can meet your membership's needs. Don't |
| taste a lot of wines that you may have missed | | | | guess at what they want. |
| otherwise. Wine clubs are a great way to limit | | | | What's a wine club without pictures? Manage the |
| your losses. Instead of wasting $50 on a | | | | files, pictures, and video associated with each |
| disappointing but unspoiled Bordeaux, you'll only be | | | | event. You may even make some money by |
| out $50 divided by the number of participants. | | | | selling them to members. Since we are talking |
| And your chance of reimbursement may increase | | | | about money, a membership module is very |
| depending on the persuasiveness of your | | | | important for handling financial transactions |
| members. But like anything else, successful wine | | | | including online payments. Smooth financial |
| clubs require committed leadership. Would you | | | | management is a prerequisite for a successful |
| believe that the right software may help ease the | | | | club. |
| management burden while increasing member | | | | You may want a website for your wine club. |
| satisfaction? | | | | Some of the better software packages include |
| One major feature of wine club software is email | | | | website templates to ease the process. This |
| and text messaging and an electronic calendar. | | | | website may contain a storefront module so that |
| Just think how disappointed members will be if | | | | your club can earn money by selling wine and |
| they aren't notified about a wine tasting or the | | | | accessories. Why start from zero? |
| inclusion of a special wine at next week's meeting. | | | | Two caveats are in order. Because of the |
| Of course, you're not going to bother with wine | | | | sensitive information exchanged among wine |
| club software just to handle emails, but | | | | members, the system must be password |
| remember in wine clubs as elsewhere, | | | | protected. And under no circumstances should the |
| communication is very important. | | | | membership list or other such information be sold |
| What about a forum? Your members should be | | | | or otherwise divulged. |