| The Jacobs Creek Brand of wines have taken the | | | | Australia every day. About half of these new |
| world by storm. And so they should. They are | | | | enterprises were growing or using varieties other |
| excellent Australian wines which are consistently | | | | than the classics mentioned above. |
| good. They have clearly won the battle for | | | | As well as the less common French varieties, |
| everyday wines at their particular price range. | | | | growers and winemakers have been pioneering |
| But they are a made from classical French grape | | | | with Italian varieties such as Sangiovese, Barbera, |
| varieties, Chardonnay, Riesling, Shiraz and | | | | Nebbiolo and Arneis. We have also the Spanish |
| Cabernet Sauvignon. As such they represent the | | | | stalwart Tempranillo being increasingly favoured. |
| successes of Australian winemaking in the 1980s | | | | Even the Russian red grape variety Saperavi is |
| and 1990s. | | | | being used. There are probably one hundred wine |
| What will be the wines of the new century? As | | | | grape varieties now being produced for |
| the wine boom of the 1990s in Australia unfolded, | | | | commercial wine production. These new varieties |
| a quiet revolution was taking place. The area | | | | are being planted in traditional areas as well as in |
| planted to grapes expanded rapidly to underpin | | | | new wine regions. |
| massive increases in production and exports of | | | | Australia, like other new world wine producers is |
| Australian wine. But a large number of vignerons | | | | less inhibited to the strong ties of tradition that |
| and winemakers were also planting alternative | | | | permeate the European wine industry. Since the |
| grape varieties. | | | | start of the 1990s a strong predisposition for |
| The profile of the Australian wine scene has | | | | experimentation has permeated the wine industry. |
| changed as dramatically as the scale of production. | | | | Australian wine consumers are now adopting this |
| During 2003 a new winery was opened in | | | | ethic. |